Photoinduced: How it Started, How Its Going

As the year ends, a little look back on how Photoinduced came to be.
After leaving a production executive position at a large ad agency late 2004, I wanted to see what was around the corner.
There was an idea that had been rambling around my head for awhile.
A place for photographers to go with a wide range of subjects addressing all of the joys of the world of photography.
Interviews with masters, gear reviews, gallery notices, and resources. This is what became Photoinduced.
Below is a post from 5 years ago about the journey, which continues today.
My deepest thanks to all of the loyal readers, the brands that have shared the latest in tech, and the photographers I have the utmost respect for, whom I’ve had the honor to interview.
This is kind of an origin story.
13 years ago today, I woke up and wrote the 5 pg draft to a new business idea. A website, tied to on-demand content, with video downloadable to a phone for mobile consumption. There was a cable channel woven in, and a social media play (not sure if I called it that back then) It was photography based, and not my photography, but photography as a whole. Some of you out there may remember signing an NDA.
Yes, people thought I was nuts making a digital play, and who would have watched any full up video on a phone? Pipes
were not built yet to handle that, and phones were flip or blackberry.

After 2 years of trying to raise money, I was brought back to freelance producing to bring in some positive income.
The site lives on, launched in 2005, thanks to the design of folks from Barbarian Group. Yu & Co handled the logo and station ID design. Wojahn Bros did the mnemonic. There is twitter, a youtube channel, insta, FB page, and sometimes snap. It’s all called, with youtube being under my name.
My day job slows down the content updates, but it is still viable and alive. And will continue.
Thank you all for your support through the years.
As I sit back at the keyboard this morning, I’m wondering what will come out.
Happy New Year all, and keep all things open for the next idea.

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Upcoming Events

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Current Exhibitions

  • MOMA
  • LaToya Ruby Frazier-Monuments of Solidarity
  • May 12th-Sept 7th
  • 11 West 53rd St
  • , New York, NY 10019
  • Tel: 212.857.0000
  • Howard Greenberg Gallery
  • Conversations-Joel Meyerowitz
  • April 20th – June 7th
  • 41 East 57th Street, Suite 801
  • New York,NY 10022
  • Tel: 212-334-0100
  • Peter Fetterman Gallery
  • Michael Kenna: Japan -A Love Story
  • May 11th – July 20th
  • 2525 Michigan Avenue Gallery A1
  • Santa Monica, CA
  • 90404
  • Phone: 310.453.6463

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